Family Farm 2.0 (from Agriculture.com's "The family farm: Version 2.0")
For generations, the organizational structure for family farms, or "Version 1.0," was simple: A patriarch or matriarch who ran the farm took on most of the management and authority and delegated to the younger generations.
"What it requires to become Version 2.0 of the family farm is a commitment to develop career paths and improve the leadership skills of everyone on the farm. What this requires is a new kind of farm manager."
So "2.0" in this sense seems to refer to an increase in meta-thought about the process. Instead of relying on the product, consideration of the process in included.